Oiling the Chinese Bureaucracy
Granted, this is not something particularly calculated to arouse your sympathy, but Le Monde tells us today how the famed French hard alcohol company Rémy Cointreau – the result of a merger in the early 1990s between Rémy Martin and Cointreau – has fallen on hard times.
Sales down 18.9% in IVQ 2013, down a total of 12.3% over the last three quarters of last year.
What seems to be driving most of this is a notable collapse in sales of the firm’s flagship Rémy Martin cognac: down 21% in that same April-to-December period. But it’s the hint as to why this is happening – contained in a link embedded within this article to another piece behind the Le Monde paywall – that is interesting. For sales are collapsing above all in China, where it seems a bottle of Rémy Martin is almost standard currency when it comes to “convincing” a local official to take some action in your favor. In other words, Rémy Cointreau is facing collateral damage from the People’s Republic’s current anti-corruption drive!
Look, don’t they teach these things at INSEAD, say? One must diversify one’s worldwide clientele of corrupt officialdoms! After all, there are so many to choose from!