Beer Bust

I thought there were some products whose sales were supposed to be “recession-proof” – like beer. Isn’t that supposed to be the poor man’s cheap solace for hard times?

It seems not, at least when it comes to one of Europe’s prime beer-drinking lands, namely Britain. We get word on that from the German newspaper Frankfurter Rundschau (Britons lose their taste for beer; article sourced from the dpa press agency). Beer-revenues there have fallen 7.2% over the last three months compared to the previous year, down to the level of ten years ago. And it seems all beer-outlets are being affected more-or-less equally: pubs, restaurants, and supermarkets. In fact, the article quotes the head of the British Beer- and Pub-Association that five of those delightful traditional British pubs are now closing their doors permanently each day.

A quick troll through the on-line English papers found no word about this – could this merely be another diabolical German scheme to discredit their European rivals in beer-guzzling? If so, you’d think they would come up with some calumny against the Czechs instead, who year after year consume more of the stuff even than their Teutonic neighbors.

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